Posts in July

Cookie law: To opt in or to opt out

on July 8, 2012 in Personal with no comments by

Since May 26 of 2012, the infamous “cookie law” has been in effect in the United Kingdom. While there have been many questions regarding its implementation on websites, most have settled on the “implied consent” method, as it was easiest to implement and had the least amount of impact on the visitors.

Using Cookillian on my own website, I had initially decided on using the strict method. It barred cookies outright and required the visitor to make an explicit decision about cookies. With this method, the average between opt in and out was nearly 50:50 down the middle. For June, I decided to change from explicit to implied consent, and as seen in the statistics below this changed the numbers significantly: read more →